Anton Krecic, founder of Seven Weeks Coffee. / Credit: Screen capture “EWTN Pro-Life Weekly”/Seven Weeks Coffee
CNA Staff, Jul 9, 2025 / 06:00 am (CNA).
Seven Weeks Coffee, an American, pro-life coffee brand, announced July 7 that it has now donated $1 million to pro-life organizations.
Founded in 2021 by Anton Krecic, the coffee company has combined direct-trade specialty coffee with pro-life values. Ten percent of the profit of each coffee bag sold is donated to pro-life organizations, specifically pregnancy resource centers.
“When my wife and I founded Seven Weeks Coffee, the skeptics doubted Americans would support a values-based company. They were wrong,” Krecic said in a press release. “We are so blessed to have gone on this journey with our customers, raising money for pro-life causes.”
During its time in business, Seven Weeks Coffee has donated to over 1,000 pregnancy resource centers in all 50 states, paid for ultrasounds for pregnant mothers in unwanted pregnancies, and estimates that it has helped save over 9,000 lives.
Women from across the country have written to the pro-life coffee company thanking it for its support.
“When I found out I was pregnant, I didn’t know what to do. I was scared, alone, and abortion felt like the only option. But the pregnancy center offered me a free ultrasound — and I saw my baby’s heartbeat. That changed everything,” one mother wrote to Seven Weeks Coffee after the company paid for her ultrasound.
In an interview with “EWTN Pro-Life Weekly” in 2023, Krecic discussed how he originally wanted to work in politics but ended up running a coffee company instead. He explained that he moved to Washington, D.C., “with a passion just to get involved in the political process” but that he also has always had “a very big heart for the pro-life movement.”
After visiting a pregnancy care center several years ago, the experience made a lasting impact on him, which led to his idea to start a pro-life coffee company.
“There really was no pro-life coffee company around that I really saw making a kind of a national impact … I was like, ‘There’s a mission here and there’s an impact that we can have,’” he recalled.
While trying to come up with a name for the business, Krecic’s wife asked him when a baby in utero was the size of a coffee bean. After doing some research, Krecic found that a baby in utero is the size of a coffee bean at seven weeks. Additionally, this is also when a baby’s heartbeat is clearly detectable during an ultrasound.
“So I was like, ‘That is the name. That’s what we’re going to call the company,’” he recalled.
In its first year alone, 2022 — which was also the year Roe v. Wade was overturned — Seven Weeks Coffee donated over $50,000 to more than 250 pregnancy resource centers.
“God has blessed us more than we could have ever imagined,” Krecic said.
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