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How pregnancy centers help women: Centers provide $450 million in value, report finds #Catholic Jessica Williams and her 3-year-old daughter were helped by First Choice Pregnancy Services in Las Vegas. / Credit: Photo courtesy of Susan B. Anthony Pro-Life America CNA Staff, Nov 17, 2025 / 16:11 pm (CNA). When Jessica Williams became pregnant with another man’s child while she and her husband were separated, her husband pressured her to abort the child.As soon as she took the first abortion pill, mifepristone, she regretted it. “As a nurse, the reality of what I had done had hit me hard,” said Williams, who was nine weeks pregnant at the time. “Here I was working to save lives and about to take one of my own child’s lives.” But as a nurse, Williams knew that in spite of the pill cutting off the progesterone supply to her child, the baby might still be alive. She hadn’t yet taken the second pill, misoprostol, which would expel the child from her body.  When she found a pregnancy center, First Choice Pregnancy Services in Las Vegas, staff immediately brought her in for an ultrasound.“They provided a free ultrasound, and that moment changed everything,” she said. Her baby was still alive.First Choice helped her through the abortion pill reversal process, a practice to reverse the effects of mifepristone soon after the woman takes the first abortion pill. Now, her daughter is a “healthy” and “thriving” 3-year-old, Williams said when she shared her story at a Nov. 17 online press conference.Williams is one of many women who have received help from pregnancy resource centers. Pregnancy centers across the U.S. “provided over $452 million in total medical care, support and education services, and material goods in 2024,” according to a Nov. 17 report by the Charlotte Lozier Institute. Pregnancy centers saw a total of 1 million new patients last year, “which is the equivalent of each center serving a new client every day in 2024,” Karen Czarnecki, the head of Charlotte Lozier Institute, said during the press conference. During the press conference, Marjorie Dannenfelser, head of Susan B. Anthony Pro-Life America, called pregnancy centers the “beating heart” of pro-life movement.  Pregnancy centers, Dannenfelser said, “are going to the roots of the problem” by providing support for mothers across the board, whether they are struggling with addiction, domestic abuse, homelessness, completing school, or any other challenge. Report debunks false claims about pregnancy centers Dannenfelser noted there are some claims “often unchecked in the media” that call pregnancy centers “fake clinics” or say they “don’t have licensed medical staff.”“This is flat-out false,” Dannenfelser said. “Eight in 10 centers are providing free or low-cost medical services, staffed by over 10,000 medical professionals.” More than 80% of these centers provide ultrasound services, according to the report. Many of the centers also provide STD and STI testing and treatment, as well as abortion pill reversal, like in Williams’ experience. The report also found a 98% satisfaction rate among their clients — something Williams attested to.“They greeted me gently and were nonjudgmental,” Williams said of the staff and volunteers at the pregnancy clinic she went to. “They provided a safe, calm space for me, emotionally, spiritually.”“They gave me information and education without pushing me in any direction,” she continued. “They simply supported me in whatever path I chose.”More than three years later, Williams still keeps up with the women at the clinic.“I’m meeting with these ladies every month still,” Williams said. “They’re just a phone call, a text away, anything I need. I mean, we’re just almost becoming a family now.” Pregnancy centers also provide material, educational, and emotional support. For instance, 92% of centers offer material items to women in need. On average, each pregnancy center distributed six-packs of diapers and five baby outfits every day, according to the report. First Choice “provided diapers, material support, emotional and spiritual support groups, parenting resources, community connections, and just so much practical help in general,” Williams said. “It was a level of compassion that carried me through my entire pregnancy.” Offering material support is a growing effort in the pro-life movement. At pregnancy centers, material support has grown by more than 300% from 2019 to 2024.Many pregnancy centers also offer a variety of other resources, including childbirth classes, breastfeeding consultations, and outreach to victims of human trafficking. “Even right now, they’re doing a monthly get-together — we get to network with other mamas,” Williams said. “We’re [able] to access any resources.”  The majority of pregnancy centers also help support women who are recovering from abortions.Williams said the women at the clinic “understood the pressure and fear” she was under to abort. Even after the reversal, her husband drove her to an abortion clinic when she was 16 weeks pregnant “to finish the job,” she said. “The clinic was on the same exact street [where] I saved my baby,” she said. “I couldn’t do it and demanded he take me home. I now know that the strategic location has also saved many other babies.” “They created a safe place for me to heal and feel supported,” she said of the clinic.
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How pregnancy centers help women: Centers provide $450 million in value, report finds #Catholic Jessica Williams and her 3-year-old daughter were helped by First Choice Pregnancy Services in Las Vegas. / Credit: Photo courtesy of Susan B. Anthony Pro-Life America CNA Staff, Nov 17, 2025 / 16:11 pm (CNA). When Jessica Williams became pregnant with another man’s child while she and her husband were separated, her husband pressured her to abort the child.As soon as she took the first abortion pill, mifepristone, she regretted it. “As a nurse, the reality of what I had done had hit me hard,” said Williams, who was nine weeks pregnant at the time. “Here I was working to save lives and about to take one of my own child’s lives.” But as a nurse, Williams knew that in spite of the pill cutting off the progesterone supply to her child, the baby might still be alive. She hadn’t yet taken the second pill, misoprostol, which would expel the child from her body.  When she found a pregnancy center, First Choice Pregnancy Services in Las Vegas, staff immediately brought her in for an ultrasound.“They provided a free ultrasound, and that moment changed everything,” she said. Her baby was still alive.First Choice helped her through the abortion pill reversal process, a practice to reverse the effects of mifepristone soon after the woman takes the first abortion pill. Now, her daughter is a “healthy” and “thriving” 3-year-old, Williams said when she shared her story at a Nov. 17 online press conference.Williams is one of many women who have received help from pregnancy resource centers. Pregnancy centers across the U.S. “provided over $452 million in total medical care, support and education services, and material goods in 2024,” according to a Nov. 17 report by the Charlotte Lozier Institute. Pregnancy centers saw a total of 1 million new patients last year, “which is the equivalent of each center serving a new client every day in 2024,” Karen Czarnecki, the head of Charlotte Lozier Institute, said during the press conference. During the press conference, Marjorie Dannenfelser, head of Susan B. Anthony Pro-Life America, called pregnancy centers the “beating heart” of pro-life movement.  Pregnancy centers, Dannenfelser said, “are going to the roots of the problem” by providing support for mothers across the board, whether they are struggling with addiction, domestic abuse, homelessness, completing school, or any other challenge. Report debunks false claims about pregnancy centers Dannenfelser noted there are some claims “often unchecked in the media” that call pregnancy centers “fake clinics” or say they “don’t have licensed medical staff.”“This is flat-out false,” Dannenfelser said. “Eight in 10 centers are providing free or low-cost medical services, staffed by over 10,000 medical professionals.” More than 80% of these centers provide ultrasound services, according to the report. Many of the centers also provide STD and STI testing and treatment, as well as abortion pill reversal, like in Williams’ experience. The report also found a 98% satisfaction rate among their clients — something Williams attested to.“They greeted me gently and were nonjudgmental,” Williams said of the staff and volunteers at the pregnancy clinic she went to. “They provided a safe, calm space for me, emotionally, spiritually.”“They gave me information and education without pushing me in any direction,” she continued. “They simply supported me in whatever path I chose.”More than three years later, Williams still keeps up with the women at the clinic.“I’m meeting with these ladies every month still,” Williams said. “They’re just a phone call, a text away, anything I need. I mean, we’re just almost becoming a family now.” Pregnancy centers also provide material, educational, and emotional support. For instance, 92% of centers offer material items to women in need. On average, each pregnancy center distributed six-packs of diapers and five baby outfits every day, according to the report. First Choice “provided diapers, material support, emotional and spiritual support groups, parenting resources, community connections, and just so much practical help in general,” Williams said. “It was a level of compassion that carried me through my entire pregnancy.” Offering material support is a growing effort in the pro-life movement. At pregnancy centers, material support has grown by more than 300% from 2019 to 2024.Many pregnancy centers also offer a variety of other resources, including childbirth classes, breastfeeding consultations, and outreach to victims of human trafficking. “Even right now, they’re doing a monthly get-together — we get to network with other mamas,” Williams said. “We’re [able] to access any resources.”  The majority of pregnancy centers also help support women who are recovering from abortions.Williams said the women at the clinic “understood the pressure and fear” she was under to abort. Even after the reversal, her husband drove her to an abortion clinic when she was 16 weeks pregnant “to finish the job,” she said. “The clinic was on the same exact street [where] I saved my baby,” she said. “I couldn’t do it and demanded he take me home. I now know that the strategic location has also saved many other babies.” “They created a safe place for me to heal and feel supported,” she said of the clinic.

unitedyam

Jessica Williams and her 3-year-old daughter were helped by First Choice Pregnancy Services in Las Vegas. / Credit: Photo courtesy of Susan B. Anthony Pro-Life America

CNA Staff, Nov 17, 2025 / 16:11 pm (CNA).

When Jessica Williams became pregnant with another man’s child while she and her husband were separated, her husband pressured her to abort the child.

As soon as she took the first abortion pill, mifepristone, she regretted it. 

“As a nurse, the reality of what I had done had hit me hard,” said Williams, who was nine weeks pregnant at the time. “Here I was working to save lives and about to take one of my own child’s lives.” 

But as a nurse, Williams knew that in spite of the pill cutting off the progesterone supply to her child, the baby might still be alive. She hadn’t yet taken the second pill, misoprostol, which would expel the child from her body.  

When she found a pregnancy center, First Choice Pregnancy Services in Las Vegas, staff immediately brought her in for an ultrasound.

“They provided a free ultrasound, and that moment changed everything,” she said. 

Her baby was still alive.

First Choice helped her through the abortion pill reversal process, a practice to reverse the effects of mifepristone soon after the woman takes the first abortion pill. 

Now, her daughter is a “healthy” and “thriving” 3-year-old, Williams said when she shared her story at a Nov. 17 online press conference.

Williams is one of many women who have received help from pregnancy resource centers. 

Pregnancy centers across the U.S. “provided over $452 million in total medical care, support and education services, and material goods in 2024,” according to a Nov. 17 report by the Charlotte Lozier Institute. 

Pregnancy centers saw a total of 1 million new patients last year, “which is the equivalent of each center serving a new client every day in 2024,” Karen Czarnecki, the head of Charlotte Lozier Institute, said during the press conference. 

During the press conference, Marjorie Dannenfelser, head of Susan B. Anthony Pro-Life America, called pregnancy centers the “beating heart” of pro-life movement.  

Pregnancy centers, Dannenfelser said, “are going to the roots of the problem” by providing support for mothers across the board, whether they are struggling with addiction, domestic abuse, homelessness, completing school, or any other challenge. 

Report debunks false claims about pregnancy centers 

Dannenfelser noted there are some claims “often unchecked in the media” that call pregnancy centers “fake clinics” or say they “don’t have licensed medical staff.”

“This is flat-out false,” Dannenfelser said. “Eight in 10 centers are providing free or low-cost medical services, staffed by over 10,000 medical professionals.” 

More than 80% of these centers provide ultrasound services, according to the report. Many of the centers also provide STD and STI testing and treatment, as well as abortion pill reversal, like in Williams’ experience. 

The report also found a 98% satisfaction rate among their clients — something Williams attested to.

“They greeted me gently and were nonjudgmental,” Williams said of the staff and volunteers at the pregnancy clinic she went to. “They provided a safe, calm space for me, emotionally, spiritually.”

“They gave me information and education without pushing me in any direction,” she continued. “They simply supported me in whatever path I chose.”

More than three years later, Williams still keeps up with the women at the clinic.

“I’m meeting with these ladies every month still,” Williams said. “They’re just a phone call, a text away, anything I need. I mean, we’re just almost becoming a family now.” 

Pregnancy centers also provide material, educational, and emotional support. For instance, 92% of centers offer material items to women in need. On average, each pregnancy center distributed six-packs of diapers and five baby outfits every day, according to the report. 

First Choice “provided diapers, material support, emotional and spiritual support groups, parenting resources, community connections, and just so much practical help in general,” Williams said. “It was a level of compassion that carried me through my entire pregnancy.” 

Offering material support is a growing effort in the pro-life movement. At pregnancy centers, material support has grown by more than 300% from 2019 to 2024.

Many pregnancy centers also offer a variety of other resources, including childbirth classes, breastfeeding consultations, and outreach to victims of human trafficking. 

“Even right now, they’re doing a monthly get-together — we get to network with other mamas,” Williams said. “We’re [able] to access any resources.”  

The majority of pregnancy centers also help support women who are recovering from abortions.

Williams said the women at the clinic “understood the pressure and fear” she was under to abort. Even after the reversal, her husband drove her to an abortion clinic when she was 16 weeks pregnant “to finish the job,” she said. 

“The clinic was on the same exact street [where] I saved my baby,” she said. “I couldn’t do it and demanded he take me home. I now know that the strategic location has also saved many other babies.” 

“They created a safe place for me to heal and feel supported,” she said of the clinic.

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Catholic experts say new AI ‘Friend’ device undermines real relationships #Catholic A commuter waits at the Westchester/Veterans Metro K Line station on Thursday, Oct. 2, 2025, in Los Angeles. / Credit: Carlin Stiehl/Los Angeles Times via Getty Images Washington, D.C. Newsroom, Oct 21, 2025 / 07:00 am (CNA). A controversial ad campaign posted in the New York City subway system has sparked criticism and vandalism over the past few weeks. The print ads are selling an AI companion necklace called “Friend” that promises to be “someone who listens, responds, and supports.”The device first launched in 2024, retailing at 9. It is designed to listen to conversations, process the information, and send responses to the user’s phone via a connected app. While users can tap the disc’s button to prompt an immediate response, the product will also send unprompted texts. The device’s microphones don’t offer an off switch, so it is constantly listening and sending messages based on conversations it picks up.CNA did not receive a response to a question from Friend.com about the success of its subway ad campaign and how many people are currently using the devices, but Sister Nancy Usselmann, FSP, director of the Daughters of St. Paul’s Pauline Media Studies who also studies AI, told CNA that “people are turning to AI for companionship because they find human relationships too complicated.” But “without that complicatedness, we cannot grow to become the best that we can be. We remain stagnant or selfish, which is a miserable existence,” she said.Creating ‘Friend’ amid loneliness epidemic Avi Schiffmann, the 22-year-old who started Friend.com, was a Harvard student before leaving school to focus on a number of projects. At 18, he created a website that tracked early COVID-19 data from Chinese health department sources. In 2022, he built another website that matched Ukrainian refugees with hosts around the world to help them find places to stay. He then founded Friend and now serves as the company’s CEO. Schiffmann and his company first turned heads when an eerie video announcing the new gadget was released in July 2024. The advertisement featured four different individuals interacting with their “friends.” One woman takes a hike with her pendant, while another watches a movie with hers. A man gets a text from his “friend” while playing video games with his human friends. He first appears to be sad and lonely around his friends, until his AI “friend” texts him, which appears to put him at ease.The marketing video ends with a young man and woman spending time together as the woman discusses how she has only ever brought “her” to where they are hanging out, referencing her AI gadget. “It’s so strange because it’s awkward to have an AI in between a human friendship,” Usselmann said about the video ad. Hundreds took to the comments section of the YouTube video to respond — mostly negatively — to both the Friend.com ads and the technology. Commentators called out the company for capitalizing on loneliness and depression. One user even called the video “the most dystopian advertisement” he had ever seen, and others wrote the video felt like a “horror film.”“While its creators might have good intentions to bring more people the joys of companionship, they are misguided in trying to achieve this through a digital simulacrum,” Father Michael Baggot, LC, professor of bioethics at the Pontifical Athenaeum Regina Apostolorum in Rome, told CNA.The device “suffers from a misnomer, since authentic friendship involves an interpersonal relationship of mutual support,” said Baggot, who studies AI chatbots and works on the development of the Catholic AI platform Magisterium AI. “The product risks both worsening the loneliness epidemic by isolating users from others and undermining genuine solitude by intruding on quiet moments with constant notifications and surveillance. Friend commodities connection and may exploit human emotional vulnerabilities for profit,” he said, adding: “It might encourage users to avoid the challenging task of building real relationships with people and encourage them to settle for the easily controllable substitute.” Usselmann agreed. “Only by reaching out in genuine compassion and care can another person who feels lonely realize that they matter to someone else,” she said. “We need to get to know our neighbors and not remain so self-centered in our apartments, neighborhoods, communities, or places of work.”AI device ad campaign causes stirIn a post to social media platform X on Sept. 25, Schiffmann announced the launch of the subway ad campaign. The post has more than 25 million views and nearly 1,000 comments criticizing the pendant and campaign — and some commending them.Dozens of the ads have since been torn up and written on. People have posted images to social media of the vandalized ads with messages about the surveillance dangers and the general threats of chatbots. One urged the company to “stop profiting off of loneliness,” while another had “AI is not your friend” written on it.One person added to the definition of “friend,” writing it is also a “living being.” It also had the message: “Don’t use AI to cure your loneliness. Reach out into the world!”Usselmann said the particular issue with the campaign and device is “the tech world assuming certain words and giving them different connotations.” “A ‘friend’ is someone with whom you have a bond based on mutual affection,” she said. “A machine does not have real affection because it cannot love. It does not have a spiritual soul from which intellect, moral agency, and love stem.”She continued: “And from a Christian understanding, a friend is someone who exhibits sacrificial love, who supports through the ups and downs of life, and who offers spiritual encouragement and forgiveness. An AI ‘friend’ can do none of those things.”
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Catholic experts say new AI ‘Friend’ device undermines real relationships #Catholic A commuter waits at the Westchester/Veterans Metro K Line station on Thursday, Oct. 2, 2025, in Los Angeles. / Credit: Carlin Stiehl/Los Angeles Times via Getty Images Washington, D.C. Newsroom, Oct 21, 2025 / 07:00 am (CNA). A controversial ad campaign posted in the New York City subway system has sparked criticism and vandalism over the past few weeks. The print ads are selling an AI companion necklace called “Friend” that promises to be “someone who listens, responds, and supports.”The device first launched in 2024, retailing at $129. It is designed to listen to conversations, process the information, and send responses to the user’s phone via a connected app. While users can tap the disc’s button to prompt an immediate response, the product will also send unprompted texts. The device’s microphones don’t offer an off switch, so it is constantly listening and sending messages based on conversations it picks up.CNA did not receive a response to a question from Friend.com about the success of its subway ad campaign and how many people are currently using the devices, but Sister Nancy Usselmann, FSP, director of the Daughters of St. Paul’s Pauline Media Studies who also studies AI, told CNA that “people are turning to AI for companionship because they find human relationships too complicated.” But “without that complicatedness, we cannot grow to become the best that we can be. We remain stagnant or selfish, which is a miserable existence,” she said.Creating ‘Friend’ amid loneliness epidemic Avi Schiffmann, the 22-year-old who started Friend.com, was a Harvard student before leaving school to focus on a number of projects. At 18, he created a website that tracked early COVID-19 data from Chinese health department sources. In 2022, he built another website that matched Ukrainian refugees with hosts around the world to help them find places to stay. He then founded Friend and now serves as the company’s CEO. Schiffmann and his company first turned heads when an eerie video announcing the new gadget was released in July 2024. The advertisement featured four different individuals interacting with their “friends.” One woman takes a hike with her pendant, while another watches a movie with hers. A man gets a text from his “friend” while playing video games with his human friends. He first appears to be sad and lonely around his friends, until his AI “friend” texts him, which appears to put him at ease.The marketing video ends with a young man and woman spending time together as the woman discusses how she has only ever brought “her” to where they are hanging out, referencing her AI gadget. “It’s so strange because it’s awkward to have an AI in between a human friendship,” Usselmann said about the video ad. Hundreds took to the comments section of the YouTube video to respond — mostly negatively — to both the Friend.com ads and the technology. Commentators called out the company for capitalizing on loneliness and depression. One user even called the video “the most dystopian advertisement” he had ever seen, and others wrote the video felt like a “horror film.”“While its creators might have good intentions to bring more people the joys of companionship, they are misguided in trying to achieve this through a digital simulacrum,” Father Michael Baggot, LC, professor of bioethics at the Pontifical Athenaeum Regina Apostolorum in Rome, told CNA.The device “suffers from a misnomer, since authentic friendship involves an interpersonal relationship of mutual support,” said Baggot, who studies AI chatbots and works on the development of the Catholic AI platform Magisterium AI. “The product risks both worsening the loneliness epidemic by isolating users from others and undermining genuine solitude by intruding on quiet moments with constant notifications and surveillance. Friend commodities connection and may exploit human emotional vulnerabilities for profit,” he said, adding: “It might encourage users to avoid the challenging task of building real relationships with people and encourage them to settle for the easily controllable substitute.” Usselmann agreed. “Only by reaching out in genuine compassion and care can another person who feels lonely realize that they matter to someone else,” she said. “We need to get to know our neighbors and not remain so self-centered in our apartments, neighborhoods, communities, or places of work.”AI device ad campaign causes stirIn a post to social media platform X on Sept. 25, Schiffmann announced the launch of the subway ad campaign. The post has more than 25 million views and nearly 1,000 comments criticizing the pendant and campaign — and some commending them.Dozens of the ads have since been torn up and written on. People have posted images to social media of the vandalized ads with messages about the surveillance dangers and the general threats of chatbots. One urged the company to “stop profiting off of loneliness,” while another had “AI is not your friend” written on it.One person added to the definition of “friend,” writing it is also a “living being.” It also had the message: “Don’t use AI to cure your loneliness. Reach out into the world!”Usselmann said the particular issue with the campaign and device is “the tech world assuming certain words and giving them different connotations.” “A ‘friend’ is someone with whom you have a bond based on mutual affection,” she said. “A machine does not have real affection because it cannot love. It does not have a spiritual soul from which intellect, moral agency, and love stem.”She continued: “And from a Christian understanding, a friend is someone who exhibits sacrificial love, who supports through the ups and downs of life, and who offers spiritual encouragement and forgiveness. An AI ‘friend’ can do none of those things.”

unitedyam

A commuter waits at the Westchester/Veterans Metro K Line station on Thursday, Oct. 2, 2025, in Los Angeles. / Credit: Carlin Stiehl/Los Angeles Times via Getty Images

Washington, D.C. Newsroom, Oct 21, 2025 / 07:00 am (CNA).

A controversial ad campaign posted in the New York City subway system has sparked criticism and vandalism over the past few weeks. The print ads are selling an AI companion necklace called “Friend” that promises to be “someone who listens, responds, and supports.”

The device first launched in 2024, retailing at $129. It is designed to listen to conversations, process the information, and send responses to the user’s phone via a connected app. While users can tap the disc’s button to prompt an immediate response, the product will also send unprompted texts. The device’s microphones don’t offer an off switch, so it is constantly listening and sending messages based on conversations it picks up.

CNA did not receive a response to a question from Friend.com about the success of its subway ad campaign and how many people are currently using the devices, but Sister Nancy Usselmann, FSP, director of the Daughters of St. Paul’s Pauline Media Studies who also studies AI, told CNA that “people are turning to AI for companionship because they find human relationships too complicated.” 

But “without that complicatedness, we cannot grow to become the best that we can be. We remain stagnant or selfish, which is a miserable existence,” she said.

Creating ‘Friend’ amid loneliness epidemic 

Avi Schiffmann, the 22-year-old who started Friend.com, was a Harvard student before leaving school to focus on a number of projects. At 18, he created a website that tracked early COVID-19 data from Chinese health department sources. In 2022, he built another website that matched Ukrainian refugees with hosts around the world to help them find places to stay. He then founded Friend and now serves as the company’s CEO. 

Schiffmann and his company first turned heads when an eerie video announcing the new gadget was released in July 2024. The advertisement featured four different individuals interacting with their “friends.” One woman takes a hike with her pendant, while another watches a movie with hers. A man gets a text from his “friend” while playing video games with his human friends. He first appears to be sad and lonely around his friends, until his AI “friend” texts him, which appears to put him at ease.

The marketing video ends with a young man and woman spending time together as the woman discusses how she has only ever brought “her” to where they are hanging out, referencing her AI gadget. 

“It’s so strange because it’s awkward to have an AI in between a human friendship,” Usselmann said about the video ad. 

Hundreds took to the comments section of the YouTube video to respond — mostly negatively — to both the Friend.com ads and the technology. Commentators called out the company for capitalizing on loneliness and depression. One user even called the video “the most dystopian advertisement” he had ever seen, and others wrote the video felt like a “horror film.”

“While its creators might have good intentions to bring more people the joys of companionship, they are misguided in trying to achieve this through a digital simulacrum,” Father Michael Baggot, LC, professor of bioethics at the Pontifical Athenaeum Regina Apostolorum in Rome, told CNA.

The device “suffers from a misnomer, since authentic friendship involves an interpersonal relationship of mutual support,” said Baggot, who studies AI chatbots and works on the development of the Catholic AI platform Magisterium AI. 

“The product risks both worsening the loneliness epidemic by isolating users from others and undermining genuine solitude by intruding on quiet moments with constant notifications and surveillance. Friend commodities connection and may exploit human emotional vulnerabilities for profit,” he said, adding: “It might encourage users to avoid the challenging task of building real relationships with people and encourage them to settle for the easily controllable substitute.” 

Usselmann agreed. “Only by reaching out in genuine compassion and care can another person who feels lonely realize that they matter to someone else,” she said. “We need to get to know our neighbors and not remain so self-centered in our apartments, neighborhoods, communities, or places of work.”

AI device ad campaign causes stir

In a post to social media platform X on Sept. 25, Schiffmann announced the launch of the subway ad campaign. The post has more than 25 million views and nearly 1,000 comments criticizing the pendant and campaign — and some commending them.

Dozens of the ads have since been torn up and written on. People have posted images to social media of the vandalized ads with messages about the surveillance dangers and the general threats of chatbots. One urged the company to “stop profiting off of loneliness,” while another had “AI is not your friend” written on it.

One person added to the definition of “friend,” writing it is also a “living being.” It also had the message: “Don’t use AI to cure your loneliness. Reach out into the world!”

Usselmann said the particular issue with the campaign and device is “the tech world assuming certain words and giving them different connotations.” 

“A ‘friend’ is someone with whom you have a bond based on mutual affection,” she said. “A machine does not have real affection because it cannot love. It does not have a spiritual soul from which intellect, moral agency, and love stem.”

She continued: “And from a Christian understanding, a friend is someone who exhibits sacrificial love, who supports through the ups and downs of life, and who offers spiritual encouragement and forgiveness. An AI ‘friend’ can do none of those things.”

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